Revive & Thrive

The "Revive & Thrive" Business Consulting Program is designed for businesses that are either experiencing a plateau, facing burnout from the owners, or are struggling to regain momentum. This program is ideal for businesses that may have been successful at one point but are now feeling stagnant or are considering selling due to burnout or lack of direction. This package aims to breathe new life into your business by addressing key pain points, optimizing existing operations, and providing a clear, actionable plan for revitalization and sustainable growth. This program is a hybrid of both the Entrepreneur Launchpad and Frontline Insight packages, focusing on business recovery, refining processes, and aligning the business for future growth or successful sale. 

Program Duration 

• Total Duration: 6–8 weeks (depending on business size and scope)
• Time Commitment: Approximately 5-7 hours per week (includes meetings, analysis, strategy development, and implementation)

Phase 1: Business Health Check & Immediate Fixes (Week 1-2) This phase is focused on assessing the business’s current state and identifying quick wins that will provide immediate relief and stabilize operations. 

Business Assessment:

• Operational Audit: Review of current workflows, financials, marketing efforts, and customer feedback to identify inefficiencies and bottlenecks.
• Owner & Leadership Burnout Discussion: Understanding the owner’s burnout factors, leadership issues, and internal team dynamics.
• Financial Review: Analyze financial statements, cash flow, profitability, and expense management to identify areas for improvement.
• Customer Feedback & Market Relevance: Gather and analyze customer feedback and market trends to identify any disconnect between what the business offers and what customers need.

Quick Wins:

• Process Optimization: Identify and streamline inefficient or outdated processes.
• Employee Engagement: Provide actionable steps to boost morale and improve internal communication.
• Customer Re-engagement: Offer strategies for re-engaging existing customers or lapsed clients (loyalty programs, special promotions, etc.).

Burnout Mitigation:

• Delegation Strategy: Help the owner delegate key tasks and free up time by identifying roles that can be outsourced or delegated to the team.
• Leadership Coaching: Provide basic leadership and management advice to ease the owner's stress and workload.

Phase 2: Strategic Reset & Recovery (Week 3-5) This phase focuses on creating a strategic recovery plan to regain momentum and ensure long-term growth. 

Refined Business Plan:

• Vision and Mission Alignment: Revisit and refine your vision, mission, and values to ensure they align with the current market environment and business objectives.
• Updated Market Analysis: Reassess your target market, customer profiles, competitors, and industry trends.
• SMART Goals: Set new, measurable goals that will serve as a clear roadmap to recovery.

Customer Avatar & Market Positioning:

• Ideal Customer Avatar: Revise or create a new detailed customer persona based on updated market data and customer feedback.
• Market Positioning: Review how your business is positioned in the market and develop strategies to differentiate it from competitors.

Financial Recovery Plan:

• Revenue Streams Review: Evaluate and optimize existing revenue streams, identifying new ones where possible (e.g., recurring revenue, upsells, partnerships).
• Cost-Cutting and Profit Optimization: Work on reducing unnecessary expenses and increasing profitability.

Operational Improvement:

• Process Mapping & Efficiency: Identify bottlenecks, inefficiencies, or outdated systems and improve key processes for smoother operations.
• Staffing & Workflow Adjustments: Assess staffing needs, define roles more clearly, and improve workflows to reduce stress on the owner and increase productivity.

Phase 3: Marketing & Branding Refresh (Week 5-7) This phase focuses on revitalizing your brand and marketing strategies to re-engage customers and capture new business. 

Brand Reassessment:

• Branding Check-Up: Evaluate the current state of your branding, including your logo, messaging, and overall brand positioning. If necessary, suggest minor tweaks or a full branding refresh.
• Brand Storytelling: Develop a refreshed brand story that resonates with both new and existing customers.

Marketing Strategy Overhaul:

• Digital Marketing Strategy: Evaluate and suggest improvements to your digital marketing efforts, including SEO, paid ads, and social media presence.
• Sales Funnel Optimization: Analyze your sales funnel and suggest improvements to increase conversions and reduce customer drop-off.
• Re-engagement Campaign: Create strategies for re-engaging old customers, including email marketing, loyalty programs, or targeted offers.

Customer Relationship Management (CRM):

• CRM System Implementation: If you don’t have one, help you implement a simple CRM system to better track leads, customer interactions, and follow-ups.
• Customer Retention Strategies: Develop customer retention tactics to keep existing customers loyal.

Phase 4: Owner’s Exit or Long-Term Growth Strategy (Week 7-8) The final phase is focused on either preparing the business for a sale or setting it up for long-term sustainability and growth. 

Exit Strategy Development:

• Valuation Analysis: Assess your business value, ensuring it’s ready for sale if that’s the chosen path.
• Preparing for Sale: Guide the owner through the steps necessary to prepare the business for sale, including optimizing financials, streamlining operations, and preparing necessary documents.
• M&A Consultation: If appropriate, provide recommendations on finding buyers, working with brokers, or selling to a competitor.

Long-Term Growth & Sustainability:

• Growth Plan: Create a 12-18 month growth plan that includes new product development, customer acquisition strategies, and team scaling.
• Leadership Development: Develop a leadership transition plan to ensure the business can run smoothly in the absence of the owner, if desired.

1. Business Health Assessment Report: A comprehensive report on the current state of your business with immediate action steps.
2. Strategic Recovery Plan: A detailed plan outlining the steps needed to address burnout, improve processes, and restart growth.
3. Revised Business Plan: Updated business plan with new goals, market analysis, and strategic direction.
4. Customer Avatar & Marketing Strategy: A refreshed customer persona and marketing strategy to re-engage your target audience.
5. Financial Recovery Plan: Actionable financial strategies for cutting costs and increasing profitability.
6. Branding and Positioning Recommendations: Suggestions for refreshing your brand, marketing efforts, and overall positioning in the market.
7. Exit or Growth Strategy: Clear plan for either preparing the business for sale or setting it up for long-term growth.

1. Strategic Recovery Plan: Tailored strategies to address immediate challenges, reignite growth, and stabilize operations.
2. Operational Efficiency: Streamline processes to eliminate inefficiencies, boost productivity, and reduce costs.
3. Employee and Leadership Empowerment: Address burnout and improve team morale with actionable leadership and engagement strategies.
4. Revitalized Marketing & Branding: Refine your brand messaging and marketing strategies to re-engage customers and attract new business.
5. Enhanced Customer Experience: Improve your customer-facing processes and service delivery to increase satisfaction and loyalty.
6. Long-Term Growth Roadmap: Develop a clear plan for sustainable growth, including financial recovery and new revenue streams.
7. Exit Strategy Guidance (if applicable): If you're considering selling, receive expert advice on preparing your business for a successful sale.

This package is designed to assist business owners who are feeling stuck, burned out, or considering selling. The pricing is set to reflect the comprehensive nature of the program, focusing on recovery, revitalization, and long-term sustainability. 

• Base Package:
  • $7,500 – Includes all of the services outlined above over 6–8 weeks.
    • Includes up to 20 hours of consultation and strategy development.
    • Access to email support throughout the program duration.
• Optional Add-Ons:
  • Exit Strategy Coaching: $1,500 for additional support if you're considering selling the business.
    • Brand Refresh Package: $2,000–$3,500 for logo, messaging, and overall brand repositioning.
    • Ongoing Monthly Mentorship: $750/month for continued support and guidance after the program is completed.

Payment Structure: 

• Option 1: Full Payment: Pay the entire package fee upfront ($7,500).
• Option 2: Installments: Pay in 2 installments of $3,750 (first installment upfront, second installment at the midpoint of the program).

If this package sounds like it’s the right fit for you, let’s get started! Contact me today to schedule your free initial consultation, where we’ll dive into your business’s challenges and get the ball rolling on your Revive & Thrive.

The "Revive & Thrive" program is perfect for business owners experiencing burnout, struggling with growth, or considering selling. It offers a comprehensive approach to revitalize your business through strategic planning, process improvements, and marketing refreshes. Whether you're looking to bring your business back to life or set it up for a successful exit, this package provides the support you need to achieve your goals.